{"id":51491,"date":"2017-07-10T14:46:02","date_gmt":"2017-07-10T17:46:02","guid":{"rendered":"http:\/\/jornalbeirario.com.br\/portal\/?p=51491"},"modified":"2017-07-10T14:46:02","modified_gmt":"2017-07-10T17:46:02","slug":"mercado-farmaceutico-esta-na-contramao-da-crise-mostra-pesquisa","status":"publish","type":"post","link":"https:\/\/jornalbeirario.com.br\/portal\/?p=51491","title":{"rendered":"Mercado farmac\u00eautico est\u00e1 na contram\u00e3o da crise, mostra pesquisa"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"http:\/\/jornalbeirario.com.br\/?attachment_id=51494\" rel=\"attachment wp-att-51494\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-51494\" src=\"http:\/\/jornalbeirario.com.br\/wp-content\/uploads\/2017\/07\/rem\u00e9dios-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/jornalbeirario.com.br\/portal\/wp-content\/uploads\/2017\/07\/rem\u00e9dios-300x225.jpg 300w, https:\/\/jornalbeirario.com.br\/portal\/wp-content\/uploads\/2017\/07\/rem\u00e9dios.jpg 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>O mercado farmac\u00eautico no Brasil continua apresentando resultados distintos aos demais setores da economia neste ano, com um crescimento constante. O dado foi comprovado pela apresenta\u00e7\u00e3o de um levantamento da Evolu\u00e7\u00e3o de Vendas de Medicamentos em Reais nas Farm\u00e1cias, comparando o per\u00edodo de um ano a partir de abril deste ano em compara\u00e7\u00e3o ao mesmo per\u00edodo do ano passado, segundo a QuintilesIMS.<\/p>\n<p style=\"text-align: justify;\">O levantamento mostra que houve um crescimento de 10,8% desse mercado, tendo como um dos principais fatores o aumento do valor do mix m\u00e9dio de medicamento, respons\u00e1vel por um taxa de acr\u00e9scimo de 7,8%. Em contrapartida, um dado negativo preocupante na \u00e1rea foi a queda no volume de medicamentos vendidos, que obteve a marca de -1,5%.<\/p>\n<p style=\"text-align: justify;\">Quando detalhado o crescimento por modelos de farm\u00e1cias, um fato que se destaca \u00e9 que as redes associadas \u00e0 <a href=\"http:\/\/febrafar.com.br\/\">Febrafar (Federa\u00e7\u00e3o Brasileira das Redes Associativistas e Independentes de Farm\u00e1cias) <\/a>apresentaram n\u00fameros acima at\u00e9 mesmo das grandes redes (10,8%), com crescimento de 13,4% no per\u00edodo. As demais redes e franquias cresceram cerca de 11,8%, j\u00e1 as farm\u00e1cias independentes, 9,7%.<\/p>\n<p style=\"text-align: justify;\"><a href=\"http:\/\/jornalbeirario.com.br\/?attachment_id=51495\" rel=\"attachment wp-att-51495\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-51495 alignright\" src=\"http:\/\/jornalbeirario.com.br\/wp-content\/uploads\/2017\/07\/crescimento-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/jornalbeirario.com.br\/portal\/wp-content\/uploads\/2017\/07\/crescimento-300x225.jpg 300w, https:\/\/jornalbeirario.com.br\/portal\/wp-content\/uploads\/2017\/07\/crescimento.jpg 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Edison Tamascia, presidente da Febrafar, diz que esses resultados foram muito positivos, entretanto, deve-se levar em considera\u00e7\u00e3o que ano passado os medicamentos tiveram um aumento expressivo no pre\u00e7o, 12,5% e m\u00e9dia, o que impactou diretamente nesses resultados, sendo que o pre\u00e7o m\u00e9dio do mix foi o fator que mais impulsionou o crescimento.<\/p>\n<p style=\"text-align: justify;\">A expectativa para o pr\u00f3ximo per\u00edodo \u00e9 de que o crescimento dos valores vendidos n\u00e3o seja t\u00e3o alto, j\u00e1 que o \u00edndice m\u00e9dio de aumento de medicamento aprovado pelo Governo Federal foi de 4,76%.<\/p>\n<p style=\"text-align: justify;\">\u201cMesmo com esse aumento menor esperado, tem-se ainda a vis\u00e3o de boas proje\u00e7\u00f5es relacionadas \u00e0 Febrafar, pois as redes est\u00e3o se capacitando cada vez mais e, oferecendo tamb\u00e9m um grande n\u00famero de ferramentas que aumentam a capacidade de competi\u00e7\u00e3o\u201d, finaliza Tamascia.<\/p>\n<p><em>Fonte: Assessoria de Imprensa (Ponto Inicial Comunica\u00e7\u00e3o)<\/em><\/p>\n<p><em>Foto:\u00a0<span class=\"irc_ho\" dir=\"ltr\">Caput Consultoria\/Apnar pharma\/Foursquare<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O mercado farmac\u00eautico no Brasil continua apresentando resultados distintos aos demais setores da economia neste ano, com um crescimento constante. O dado foi comprovado<\/p>\n","protected":false},"author":1,"featured_media":51493,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","footnotes":""},"categories":[6,18],"tags":[155],"class_list":["post-51491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia","category-saude","tag-dehoraemhora","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mercado farmac\u00eautico est\u00e1 na contram\u00e3o da crise, mostra pesquisa - JORNAL BEIRA RIO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jornalbeirario.com.br\/portal\/?p=51491\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mercado farmac\u00eautico est\u00e1 na contram\u00e3o da crise, mostra pesquisa - JORNAL BEIRA RIO\" \/>\n<meta property=\"og:description\" content=\"O mercado farmac\u00eautico no Brasil continua apresentando resultados distintos aos demais setores da economia neste ano, com um crescimento constante. 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